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Crafting great content for your digital marketing
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Are you at your wits end with your digital marketing? Do you need to craft a range of content for your business but aren’t sure where to start? Learn how to create compelling content for your business. If you aren’t a writer and are maybe a reluctant marketer as well, this webinar is for you.
WHAT YOU WILL LEARN:
WHAT YOU WILL LEARN:
- Why content is important
- What content you need to create
- Understand your audience
- Get to know your content types
- Where and when to use different content types
- Why you need to measure your success
- How to re-use content over and over
- How to build client engagement and trust
WHAT YOU WILL NEED:
- You must be registered with the Business Connect program.
- Logged in & waiting for the Webinar session at least 5 minutes prior.
- Have a pen & paper ready to write down your questions, as well as a bottle of water.
- Online video recordings are only available for those who attend.
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Maureen Shelley - TCC International
Maureen Shelley is an experienced writer, editor and digital strategist. Formerly a nationally syndicated journalist for News Corp (Australia), at TCC (The Copy Collective), Maureen focuses on digital content and feature campaigns. With masters’ degrees in law, business and social administration as well as a decade in business Maureen knows the theory, practice, pain and delights of small business.
Maureen is an international speaker, having presented on the technology of content marketing at the International Summit on Content Marketing, Salesforce World Tour, and Small Business Month. Find out more about Maureen here: www.tccinternational.com |
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Derek Tink- Business Connect Advisor
Servicing: New England including Tenterfield, Glen Innes, Guyra, Inverell, Gwydir, Tamworth, Armidale & Narrabri Derek Tink is a Business Advisor with a focus on regional development. He has experience across a range of industries, spanning agribusiness, tourism, retail and health.
Derek has delivered specialist advice within the region including business development, marketing, digital strategy and organisational management. A passionate ‘regional local’ who is committed to supporting regional and rural business opportunities. Derek is involved with community groups and charity activities across the region. In addition to his small business experience, Derek holds a Bachelor of Business & Master of Commerce. To book Derek as your Business Advisor, Click HERE |
How are the workshops run?
Our workshops are delivered face to face & online via Zoom. We strive to present interesting content that is up to date & relevant and delivered by experienced industry professionals.
Workshop details:
What happens after? - Now that you are registered with Business Connect you are entitled to your first 4 hours of business advice. Subsequent advisory sessions cost $25 per hour.
Our Workshops are part of the Business Connect program, and are subsidised by the by the NSW Government.
Workshop details:
- Price: $25 per person (Currently they are FREE to anyone affected by fire, drought, floods & COVID-19)
- Duration: Workshops & Webinars vary - approximately 2- 5 hour sessions.
- What you need to bring: We recommend bringing your laptop, however a notepad and pen will suffice!
What happens after? - Now that you are registered with Business Connect you are entitled to your first 4 hours of business advice. Subsequent advisory sessions cost $25 per hour.
Our Workshops are part of the Business Connect program, and are subsidised by the by the NSW Government.
For startups, entrepreneurs, marketers, small business owners and innovatorsOur NORTEC Small Business team along with some outstanding awesome Presenters showcased some of the most valuable online workshops in NSW in the last financial year.
These online learning events have proved invaluable to many different NSW Business owners. These events, coupled with the support delivered by our team Business Connect team of Advisors, has led to us being inundated with stories of business's who have diversified to suit todays changes, news of growth as well as bricks & mortar business owners conducting their first online sale. From the 1st of July 2021, as NORTEC moves into our 5th year of delivering Business Connect to NSW Business owners, we are really thrilled to advise that we have a new lineup of online & face to face workshops (yes, you heard that right!), as well as some oldie's but goodies just because you asked. These workshops have been specifically designed for the Small Business owner for 2021 and beyond. It's all about learning as much as you can, as well as connecting with new people to help you to keep the momentum going. There is always a light at the end of each tunnel especially if you have a helping hand to guide you. No matter what size or stage your business is at, we believe that consistency, creativity and a helping hand are the best tools to make anything possible. Our Workshops are part of the Business Connect program, and are subsidised by the by the NSW Government. |
So you have started your business, now all you have to do is 'stay' in business..Are you a small business owner struggling to scale up?
Or, are you an entrepreneur at heart that's looking for some inspiration to get you started on your next idea? All of the workshops are structured to help guide & support you through every aspect of your business. How to start, run, grow, adapt & even what you need to do to SELL your business. |
This project has been supported by the NSW Government
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Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.
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