Isn’t it time to stop working IN your business and start working ON your business?
Once upon a time, when you said you were a business owner, people assumed you were wealthy. These days, when you say you have a business, the response is usually one of sympathy and a caring enquiry of “…and how’s it going?”.
The fact is, most of us get into small business to be our own boss. We have a firm belief that we can do it better than the next guy (especially our current boss!) - that we’ve got the best idea to make it different. Then reality hits and we are dogged by tax obligations, hefty insurance, a fickle market and a team who won’t go above and beyond. Meanwhile money moves just as fast out of the business as it does coming in.
After you make the most courageous step to do it yourself, it can be a blow to your ego to find yourself a slave to the business. The very same one that was meant to give you greater freedom and control. This is when you realise that you could do with a little help.
Luckily the government knows that small businesses are the lifeblood of our economy. So they have provided funding to reach out to small business owners. The NORTEC Small Business Solutions team gives small business owners advisory support through workshops and mentoring sessions. Our Business Elevate program gives business owners a chance to work on your business, while sharing experiences and connecting with other local business owners. Our aim is to take you from income earner to successful business owner.
The five key areas that we focus on are:
So take time off that working-in-the-business treadmill and start making that business work for you – the way it was always meant to be!
Felisimina is Business Advisor for NORTEC Small Business Solutions with 14 years’ experience running a digital agency creating websites, email marketing campaigns, content writing and other web solutions.