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A Business owners guide to search engines
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Getting found online (eg Google) can have huge advantages for your business. But did you know there are several ways to get discovered? We are thrilled to have presenter Jess Heppell, show you an overview of the different options available to you - some of which are free and easy to implement! Delivered in 2 parts, this is awesome learning & networking.
Part A - Beginners
WHAT YOU WILL LEARN:
Part B - Slightly more advanced
WHAT YOU WILL LEARN:
Part A - Beginners
WHAT YOU WILL LEARN:
- Where search engines & Google fits in to your digital strategy
- When should you focus on Google in your business
- What options are available and their costs/benefits
- See examples of what has worked for other businesses
- How to measure the traffic and sales coming from your search engine & Google
Part B - Slightly more advanced
WHAT YOU WILL LEARN:
- What is Google Shopping and how does it work
- The ins and outs of Google My Business
- A look at Adwords
- An introduction to SEO
WHAT YOU WILL NEED:
- You must be registered with the Business Connect program.
- Logged in & waiting for the Webinar session at least 5 minutes prior.
- Have a pen & paper ready to write down your questions, as well as a bottle of water.
- Online video recordings are only available for those who attend.
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ABOUT YOUR PRESENTER:
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Jess Heppell - Designer & Digital Strategist
Jess Heppell is a designer & digital strategist who helps businesses get more sales online. After building her Instagram audience to over 35,000 followers Jess is now helping her clients do the same. Find out more about Jess here: jessheppell.com.au |
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ABOUT YOUR HOST:
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Clive Venning - Business Connect Advisor
Servicing: Byron Bay, Tweed Heads, Murwillumbah & Ocean Shores Clive has over 25 years experience with running his own two small businesses, which were built by him from the ground up and continue to operate today. The first company, deals with digital printing and direct marketing including online applications in the form of CRM’s, and the second company is an online international telegram business. Clive previously worked for Australia Post, starting out as a Postie, whilst completing his Diploma in Transport and Administration. He later became the NATIONAL SALES & PRODUCT MANAGER – Electronic Sales, meeting with utility companies and local council to facilitate Australia Post Electronic Data Interface (EDI) system. The most important thing is to believe in yourself and never give up ! in either your personal or business life. To book Clive as your Business Advisor, Click HERE |
How are the workshops run?
Our workshops are delivered face to face & online via Zoom. We strive to present interesting content that is up to date & relevant and delivered by experienced industry professionals.
Workshop details:
What happens after? - Now that you are registered with Business Connect you are entitled to your first 4 hours of business advice. Subsequent advisory sessions cost $25 per hour.
Our Workshops are part of the Business Connect program, and are subsidised by the by the NSW Government.
Workshop details:
- Price: $25 per person (Currently they are FREE to anyone affected by fire, drought, floods & COVID-19)
- Duration: Workshops & Webinars vary - approximately 2- 5 hour sessions.
- What you need to bring: We recommend bringing your laptop, however a notepad and pen will suffice!
What happens after? - Now that you are registered with Business Connect you are entitled to your first 4 hours of business advice. Subsequent advisory sessions cost $25 per hour.
Our Workshops are part of the Business Connect program, and are subsidised by the by the NSW Government.
For startups, entrepreneurs, marketers, small business owners and innovatorsOur NORTEC Small Business team along with some outstanding awesome Presenters showcased some of the most valuable online workshops in NSW in the last financial year.
These online learning events have proved invaluable to many different NSW Business owners. These events, coupled with the support delivered by our team Business Connect team of Advisors, has led to us being inundated with stories of business's who have diversified to suit todays changes, news of growth as well as bricks & mortar business owners conducting their first online sale. From the 1st of July 2021, as NORTEC moves into our 5th year of delivering Business Connect to NSW Business owners, we are really thrilled to advise that we have a new lineup of online & face to face workshops (yes, you heard that right!), as well as some oldie's but goodies just because you asked. These workshops have been specifically designed for the Small Business owner for 2021 and beyond. It's all about learning as much as you can, as well as connecting with new people to help you to keep the momentum going. There is always a light at the end of each tunnel especially if you have a helping hand to guide you. No matter what size or stage your business is at, we believe that consistency, creativity and a helping hand are the best tools to make anything possible. Our Workshops are part of the Business Connect program, and are subsidised by the by the NSW Government. |
Got a business idea that needs to be online? Or are you a bricks & mortar business that needs to expand their business to online?
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This project has been supported by the NSW Government
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Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.
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